Book Design
Brand Content
Year — 2018
Brand Content
Year — 2018
Back in the 90s a jingle ad became a huge success:
Pipoca (Popcorn) e Guaraná was on fire, with adults and children singing every word to the song. So, in the middle of 2020 social isolation, we decided to bring back this hit as way to highlight our link with entertainment and invite people to stay home. We relaunched it as a brand platform, with integrated visuals and even it's own comfy clothes.
Pipoca (Popcorn) e Guaraná was on fire, with adults and children singing every word to the song. So, in the middle of 2020 social isolation, we decided to bring back this hit as way to highlight our link with entertainment and invite people to stay home. We relaunched it as a brand platform, with integrated visuals and even it's own comfy clothes.
Pipoca e Guaraná
(Popcorn and Guaraná)With: SOLID — Client: Guaraná Antarctica — Role: Design Director / Creative Director